Hot on the heels of the recent Tottenham annoucement comes the news that Newcastle United have renewed their EA SPORTS partnership for another two years.
This means that geordies everywhere can look forward to a custom FIFA 13 cover, a Pro Player Tournament at the training ground, the EA SPORTS Dugout will of course pay a visit to St Jame’s Park and there may even be a fans tournament hosted at Shearer’s Bar.
Here’s Dan Holman, EA SPORTS’ Head of UK Product Marketing, on the deal:
“We’re delighted to be renewing our partnership with Newcastle United. We look forward to building on last year’s success by developing a wide range of initiatives that fully engage and excite the supporters throughout the 2012/13 season.”
Good news obviously, but personally I think this program needs to go global. Agree?