FIFA For Free – Masterstroke or Madness
There are 7 billion people on the face of the earth, and that figure continues to rise every day. Of those 7 billion, the love of a sport known as football or soccer is in the hearts of 2 billion. The world’s best selling football game franchise is FIFA, which shattered records and set a new precedent for sports game franchises in general over the last two seasons. Saying that, the good people at EA Sports would be ecstatic if they sold 20 million copies.
Now take a moment and do the maths, out of the 2 billion football fanatics worldwide if only 20 million are buying FIFA. This means that FIFA is only being purchased by 1% of football fans worldwide. Depressing? The contrary, this is music to the ears of the good folk at EA Sports, fuelling them with hope as there is massive room for further growth. The only restriction however is the current high cost of video game hardware and software that quite simply is unaffordable to the majority of the people in the world.
Question, how do you tackle this problem? Elementary my dear readers, you give your game away for free! Enter FIFA Online, A Free-To-Play iteration of FIFA based on the PC platform.
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